Overview

• A UBS survey finds BYD is now the top-choice EV brand in China with just 14% of buyers naming Tesla as their first pick, down from 18% last year.
• In April, BYD registered 7,231 electric vehicles in Europe—surpassing Tesla’s 7,165 sales and marking the first time a Chinese automaker led the market.
• BYD’s recent price cuts of up to 30% on over a dozen models, including the Seagull hatchback now at 55,800 yuan, have intensified a prolonged price war in China.
• Tesla’s European sales fell 49% year-on-year in April as its global appeal suffered from Elon Musk’s controversies and an aging model lineup.
• Despite US and EU tariffs of up to 100% on China-made electric cars, BYD has become the fastest-growing brand in markets such as the UK, Brazil and Nepal.