BYD Opens First Southeast Asia EV Plant Thailand

The new facility marks a significant step in BYD's global expansion amid increasing market competition and regulatory challenges.

BYD's Thailand plant, built in 16 months, can produce 150,000 vehicles annually, including EVs and plug-in hybrids.
Thailand aims for 30% of its vehicle production to be electric by 2030, with BYD already holding a 46% market share in the country's EV segment.
BYD is facing an investigation in Thailand over aggressive discounting practices, leading to consumer complaints.
The company is expanding internationally despite facing new tariffs in the EU and the US, which aim to protect local manufacturers.
BYD's global strategy includes new plants in Europe and a strong push into emerging markets, positioning it to overtake Tesla in EV sales.