Overview
- BYD vice president Stella Li told Autocar on July 21 that the Yangwang brand will enter European markets after the Denza rollout slated for early 2026
- The lineup will include the U8 extended-range SUV, U9 supercar and forthcoming U7 luxury sedan aimed at rivaling Ferrari and Porsche
- European pricing will include a 17.4% import tariff on Chinese-made EVs and may be further shaped by EU-China talks on minimum-price mechanisms
- BYD’s €4 billion NEV plant in Szeged, Hungary, will delay mass production until 2026 and operate below capacity for at least its first two years
- As the global EV leader with over 13 million vehicles produced, BYD is weighing local assembly versus imports to optimize its European expansion