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Burger King UK Sets Target of 30 New Restaurants a Year From 2026

Stronger recent sales with improved 2024 earnings give Burger King UK confidence to accelerate its footprint.

Overview

  • Burger King UK reports 574 restaurants nationwide and says 2025 UK system-wide sales topped $1 billion after 2024 revenue rose 7% to £408.3m.
  • Like-for-like sales increased 4.5% in 2024 and underlying earnings grew 12% to £26m, supported by delivery growth and disciplined cost control.
  • Company estimates suggest each new site will create roughly 30 to 40 jobs, according to local media reporting of management guidance.
  • Planned openings focus on city centres and retail parks, with upgrades such as digital ordering kiosks, improved drive-thru layouts and more plant-based items.
  • Coverage differs on whether most new outlets will be company-owned or franchised, specific locations have not been named, and UK franchise rights were extended to the Republic of Ireland in 2025.