Particle.news

Download on the App Store

Burger King Launches Limited-Time Halloween 'Monster Menu' at Participating U.S. Restaurants

The seasonal push targets families via Scooby-Doo toys, themed packaging, trick-or-treat buckets.

Overview

  • The menu debuts Sept. 30 with items including the Jack-o-Lantern Whopper on an orange bun, Vampire Nuggets, Mummy Mozzarella Fries, and a Franken-Candy Sundae.
  • Limited-edition Halloween Buckets tied to the promotion go on sale Oct. 13 while supplies last at participating locations.
  • Vampire Nuggets come shaped like fangs and bats in coffin cartons, and the fries arrive in mummy-themed boxes with marinara.
  • A special King Jr. Meal features Vampire Nuggets plus exclusive Scooby-Doo collectible toys.
  • Burger King positions the campaign as part of ongoing menu innovation as rivals roll out their own Halloween offerings.