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6d ago

Burberry’s Festival-Fueled SS26 Caps London Fashion Week as It Reenters FTSE 100

Daniel Lee’s lineup used British music culture to refresh house icons in step with a heritage-first turnaround.

A model walks the runway in a festival-worthy fringed, aqua blue leather coat.
Joanna Lumley and Jennifer Saunders of "Ab Fab" fame. Saunders told CNN, "I love a bit of Burb," before the show began.
A model presents a creation at the Burberry catwalk show held during London Fashion Week in London, Britain, September 22, 2025. REUTERS/Isabel Infantes
Inspired by the forms of birds, Pauline Dujancourt's dresses often included strips of wafer-thin fabric that wafted like wings as models strutted the runway.

Overview

  • Staged in a cloud-painted tent at Perks Field with a brown sand runway and a Black Sabbath soundtrack, the coed show closed London Fashion Week.
  • Designs leaned into festival-ready outerwear and craft, with crochet dresses, fringe, tartans and checks, reworked trenches, chainmail minis, metallic details, skinny scarves and sturdy boots.
  • A star-heavy front row amplified the message, with Elton John, Joanna Lumley, Jennifer Saunders, Naomi Campbell, Raye, Alexa Chung, Twiggy, Central Cee and Ian Wright among attendees.
  • The outing was Lee’s sixth collection for Burberry and the third under CEO Joshua Schulman, with buyers citing a sharpened focus on trenches, checks and outerwear as evidence of a coherent, youth-aware strategy.
  • Earlier the same day, Burberry rejoined the FTSE 100, a milestone observers linked to clearer storytelling and renewed emphasis on core product pillars.