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Bundesliga Unveils UK-Ireland Rights Split Across BBC, Sky, Amazon and YouTube Creators

The league says the new mix of partners is designed to widen reach in the UK and Ireland.

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YouTube / That's Football
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Overview

  • Bundesliga International confirmed a multi-layered distribution plan for 2025/26 that combines traditional broadcasters, streamers and creator-led YouTube channels.
  • Friday night matches will be free to watch on BBC platforms and the Bundesliga’s official YouTube channel, with simultaneous creator watch-alongs.
  • That’s Football (Mark Goldbridge) and The Overlap will each host 20 Friday-night watch-along broadcasts during the season.
  • Sky Sports retains exclusive rights to the Saturday evening Topspiel and a comprehensive highlights package throughout the week.
  • Amazon Prime Video will offer all Sunday fixtures on a pay-per-view basis, with promotion/relegation play-offs and the Franz Beckenbauer Supercup included, starting with this weekend’s Bayern Munich vs RB Leipzig opener.