Particle.news

Download on the App Store

Bundesliga Recasts UK Rights With BBC, Sky, Amazon and YouTube Creators for 2025/26

The league is testing free Friday creator streams alongside Sunday pay-per-view to reach younger UK and Ireland audiences.

Image
Image
Image
Image

Overview

  • BBC Sport will stream every Friday-night Bundesliga match on iPlayer, the BBC Sport website and app under a multi-year deal, starting with Bayern Munich vs RB Leipzig.
  • YouTube channels That’s Football (Mark Goldbridge) and The Overlap will each show 20 Friday fixtures in a watch-along format, which the DFL calls the first extensive creator-led live package by a top European league.
  • The Bundesliga’s own YouTube channel will also carry Friday evenings, while Sky Sports keeps the exclusive Saturday Topspiel and a comprehensive weekly highlights offering.
  • Amazon Prime Video has exclusive rights to all Sunday matches on a pay-per-view basis, reported at £2.49 per game, and will also show the promotion/relegation play-offs and the 2026 Franz Beckenbauer Supercup.
  • Mark Goldbridge told Sky News he is not paying for his 20-match package, highlighting the DFL’s audience-building approach in a crowded UK rights market.