Bumble Founder Whitney Wolfe Herd to Return as CEO Following Leadership Shakeup
Lidiane Jones resigns as Bumble CEO after a controversial tenure marked by declining revenue and user engagement.
- Whitney Wolfe Herd, Bumble's founder and former CEO, will reclaim the role in mid-March after stepping down in 2023.
- Current CEO Lidiane Jones, who implemented controversial changes like allowing men to message first, is resigning for 'personal reasons.'
- Bumble's stock has fallen 54% since the app overhaul, with declining average revenue per paying user despite a rise in paying users to 4.3 million.
- The company expects to report fourth-quarter revenue above its previously forecasted midpoint, with shares rising nearly 5% in premarket trading.
- Wolfe Herd's return is seen as a move to stabilize the company as the dating app industry faces slowing growth and increasing user dissatisfaction.