Overview

• Damar Hamlin revealed the project in a video announcement, celebrating the Bills and their fan base, Bills Mafia.
• The movie will be filmed entirely in Buffalo, including Highmark Stadium, which is in its final season as the team's home field.
• This is Hallmark’s second NFL-themed holiday movie, following the success of 2024's Chiefs-focused film.
• Production is scheduled to begin later this year, with casting and plot details yet to be announced.
• The collaboration highlights the growing partnership between Hallmark and the NFL, capitalizing on their overlapping audiences.