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Bud Light Sales Plummet Nearly 30% Due to Ongoing Boycott Over LGBTQ Partnership

  • Bud Light sales have dropped significantly since April due to a boycott over the brand's partnership with transgender influencer Dylan Mulvaney.
  • The boycott has impacted Bud Light's parent company Anheuser-Busch's sales and reputation, with some stakeholders criticizing the company from both sides.
  • Anheuser-Busch has offered promotions and discounts to sell excess Bud Light inventory, with some wholesalers still trying to convince customers to end the boycott.
  • The boycott has also impacted LGBTQ influencers and public figures, with some joining the boycott in support and others criticizing it.
  • Competitors to Anheuser-Busch like Miller Lite and Coors Light have seen sales increases over the same time period.
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