Overview
- Speaking in Gyeongju on Oct. 29, RM delivered a keynote at the APEC CEO Summit, the first time a K-pop artist has addressed the forum.
- He called on political and business leaders to expand funding and policy support for creators, arguing culture is a powerful economic catalyst.
- RM characterized K-pop as a “360-degree” package and compared its mix of Korean identity with global genres to the Korean dish bibimbap.
- He credited BTS’s ARMY with breaking down barriers and amplifying the group on global stages including the Grammys, the UN and the White House.
- HYBE participated as a diamond sponsor with a promotional booth at the venue, as reports say BTS are preparing a 2026 album and world tour after completing military service.