Overview
- BigHit Music confirmed March 20, 2026 for BTS’s full-group comeback.
- Reports state the release includes a 14-track album, as analysts project more than $1 billion across concerts, music, streaming, and merchandise.
- Industry estimates outline roughly 65 stadium shows drawing about 60,000 fans per night and about $664 million in touring gross.
- HYBE’s stock jumped around 9% in trading after the New Year’s Day reveal, according to market reports.
- Promotional rollouts featured a BTS logo installation at Seoul’s Sejong Center steps and purple lighting at New York’s Empire State Building.