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Brown Nails Lead Winter 2025/26, With Deep Tones and Special-Effect Finishes Surging

Nail pros spotlight deep tones, magnetic cat‑eye effects, metallic finishes, with brand-specific polish picks.

Overview

  • Beauty editors confirm brown and mocha as the season’s versatile neutral, describing the shades as polished and expensive-looking.
  • Experts outline a rich palette for winter that includes deep merlot, midnight navy projected to replace black, dark cherry, jewel tones, olive and burnt orange.
  • Rising finishes emphasize magnetic cat‑eye, chrome and shimmer, with shiny silver trending heavily on TikTok.
  • Celebrity manis underscore the shift, including Hailey Bieber’s brown cat‑eye at the Academy Museum Gala and brown or dark cherry looks on Selena Gomez, Jennifer Lopez and Bella Hadid.
  • Guides pair trend insights with concrete options, from Who What Wear’s brown design ideas to polish picks from OPI, Essie, Manucurist, Hermès, Sally Hansen and ORLY, plus fresh twists like sparkly French tips, baby blue, gilded edges, squoval French and matte nails.