Overview

• Brooklyn father George Gountas was crowned the winner of the contest, earning $50 and a year’s supply of burritos.
• The contest marked Son Del North’s first anniversary and responded to Pascal’s 2023 remark that New York lacked good Mexican food.
• Twenty-six contestants took the stage outside the Lower East Side restaurant, each emulating Pascal’s look and style in hopes of nailing the top spot.
• Heavy rain did not deter a lively crowd that packed Orchard Street to watch the contest and claim free burritos and promotional T-shirts.
• Chefs and co-owners said the lighthearted event was designed to unite the community and showcase the eatery’s authentic Mexican offerings.