Overview
- The museum confirmed the inaugural, invitation-only event for 18 October in London.
- The gala will coincide with Frieze week and is being developed with luxury brands, with Walpole’s Helen Brocklebank on the organizing committee.
- Invitations have been sent to high-profile figures from entertainment, business, politics and sport, according to reports.
- Money raised is earmarked for international partnerships rather than the British Museum’s planned £1 billion redevelopment.
- Ticket pricing, guest contributions and sponsorship arrangements have not yet been disclosed, with further announcements expected soon.