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British Airways Retracts Bra Guidance for Female Crew Amid Backlash

The airline faced criticism after issuing, then removing, a directive on what undergarments female flight attendants should wear with new, nearly see-through blouses.

  • British Airways issued a directive to female flight attendants on what bras to wear with their new, nearly see-through blouses.
  • The airline's guidance, which specified that undergarments should be 'plain white or nude, with no lace, patterns or writing,' was later removed after backlash from the flight attendants' union.
  • Female crew members reportedly felt embarrassed when passengers began commenting on their bras.
  • The new uniform, which was announced in January and rolled out in September, has been the subject of controversy, with some crew members complaining about the high-collared neck causing rashes.
  • British Airways faced similar complaints about the transparency of the shirts in 2019.
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