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Brian Lesser Returns as Global CEO of GroupM

Lesser to focus on advancing technology and addressing recent client losses at WPP's media investment company.

Overview

  • Brian Lesser will succeed Christian Juhl as GroupM's global CEO starting in September.
  • Lesser previously led GroupM North America and has extensive experience in ad-tech and media.
  • GroupM has faced significant client losses, including Pfizer, Shell, and Uber, posing challenges for Lesser.
  • Lesser's return is seen as a strategic move to bolster GroupM's technology and data capabilities.
  • Christian Juhl will transition to a new role as president of corporate development at WPP.