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Brazil's Cultural Workforce Hits Record 5.9 Million, IBGE Reports

The release introduces MEI data showing culture overrepresented among microentrepreneurs.

Overview

  • Culture accounted for 5.8% of all employment in 2024, matching 2023’s share at the highest level in the series.
  • Self-employment dominated cultural jobs at 43%, with informality at 44.6% versus 40.6% in the overall labor market.
  • IBGE found culture represented 6.8% of companies but 9.5% of MEIs based on 2022 Cempre data, the first time this presence has been measured.
  • Women in culture earned R$ 2,560 compared with R$ 3,898 for men in 2024, a pay gap of about 34% despite higher educational attainment in the sector.
  • Employment was most concentrated in São Paulo, Rio de Janeiro and Ceará, with Florianópolis, São Paulo and Manaus leading among capitals; average cultural earnings fell 2% in real terms from 2023, with declines in the North, Southeast and Center-West and gains in the Northeast and South.