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Brazilian Influencer Ju Isen Relies on Fake Wedding Ring to Deter Unwanted Attention

For over a decade, Ju Isen has used a fake wedding ring to set boundaries in public, citing its effectiveness in reducing male approaches and critiquing dating apps for altering social norms.

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Overview

  • Ju Isen, a 39-year-old Brazilian influencer with 2.6 million Instagram followers, uses a fake wedding ring to signal unavailability and deter male attention in public spaces.
  • She began wearing the ring at age 23 and continues to rely on it as a personal boundary-setting tool, finding it effective in places like gyms, supermarkets, and swimming pools.
  • Isen recalls instances where the ring immediately stopped unwanted approaches, allowing her to maintain her peace without confrontation.
  • She notes that dating apps have reduced natural flirting and male initiative, describing this shift as making relationships feel more mechanical and less genuine.
  • While acknowledging the ring's role as a filter, Isen emphasizes that she values her privacy and prefers meaningful interactions over unsolicited attention.