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Brazilian Amazon Soap Using Pakistan’s Himalayan Pink Salt Wins Global Innovation Award

Pakistani officials cast the recognition as a springboard for new trade ties.

Overview

  • The Savana Amazônica soap from Boa Vista, Roraima, earned top honors at the Women in Agritech summit held in Belgium from September 24 to 27.
  • The Embassy of Pakistan in Brazil acknowledged the award and highlighted the collaboration pairing Himalayan Pink Salt with Amazonian biodiversity.
  • Commerce Minister Jam Kamal Khan said the achievement shows Pakistan’s resources contributing to global innovation and bolstering its trade profile.
  • Trade and Investment Counsellor Dr. Muhammad Babar Chohan said the partnership model can produce world‑class products with international appeal.
  • Pakistan’s commercial section in Brazil pledged to promote Himalayan Pink Salt, facilitate similar ventures, and build sustainable trade bridges.