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Brazil Home Prices Rise 6.52% in 2025 as Coastal Markets Top the Rankings

Resilient demand supported by a strong labor market helped sustain activity despite expensive financing.

Overview

  • FipeZAP reports a national average of R$9,611 per m² in December and no price declines across the 56 monitored cities in 2025.
  • Balneário Camboriú was the most expensive market at R$14,906 per m², while Vitória led the capitals at R$14,108 per m² after a 15.13% annual gain.
  • Salvador recorded the largest yearly increase among capitals with prices up 16.25%, followed by João Pessoa at 15.15%.
  • In São Paulo, Loft estimates about 80,248 home sales in 2025, the highest total since 2022, with Pinheiros posting the highest average ticket at R$1.16 million; figures for November and December are projections.
  • Regional snapshots show interior markets advancing too, with São José dos Campos reaching R$9,024 per m² in December after a 9.6% yearly rise.