Overview
- Brandy Melville confirmed Tuesday that it has closed fitting rooms at its U.S. stores nationwide but gave no public explanation for the policy change.
- Employees in Boston and Austin told the BBC that alleged vandalism, including chewing gum stuck to curtains, prompted the move and a viral TikTok showing stained dressing-room curtains has been widely shared.
- The company has not issued a detailed statement and did not supply additional comment when contacted by reporters about the specific cause or next steps.
- Customers face a practical setback because in-store purchases are limited to exchanges or store credit while online orders can be refunded within 30 days to the original payment method.
- The closures come against long-standing criticism of Brandy Melville’s one-size approach and follow a 2024 HBO documentary that accused the brand of promoting harmful body-image standards and problematic workplace practices.