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Brand of the Year Awards 2025 Names Jin, Stray Kids, UNIS, Park Bo Gum, IU Among Top Winners

The 23rd edition reflects a yearlong public survey with over 3 million responses across Korea, Indonesia, Vietnam.

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Brand Of The Year Awards 2025 FULL Winners: BTS Jin, Blackpink, Stray Kids Pick Top Honours, IU, Park Bo-Gum, Song Hye-Kyo Rule
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Overview

  • Ceremony organizers announced the consumer-voted results on August 28 at the Shilla Hotel’s Dynasty Hall in Seoul under the Korea Consumer Forum.
  • Music honors included Stray Kids as Male Idol, UNIS as Female Idol, Rosé and G-Dragon as solo winners, and DAY6 as Band of the Year.
  • Screen awards featured Park Bo Gum as OTT Actor and IU as OTT Actress, with Park Bo Young and Lee Jun Hyuk recognized in drama categories.
  • Variety and entertainment winners included Yoo Jae Suk and Jang Do Yeon, while shows like Running Man, You Quiz on the Block, and Home Alone earned program nods; esports star Faker was named Sports Star.
  • Public voting ran from June 30, 2024, through July 3, 2025, with international picks highlighting SEVENTEEN and aespa in Indonesia and TEMPEST and aespa in Vietnam, alongside solo wins for Jennie and Jisoo.