Overview

• The partnership officially kicks off in the 2025/26 season and runs through 2030 under a five-year contract
• Vodafone branding will feature on all of Borussia Dortmund’s domestic and international match jerseys
• The club introduced the deal with a humorous video showcasing executives reading genuine fan comments on logo colors
• Evonik shifts from shirt sponsor to “Champion Partner,” collaborating on sustainability and health initiatives off the jersey
• Long-time sponsor 1&1 will exit after June 30, 2025, as Dortmund streamlines its sponsorship strategy