Overview

• The finale averaged 17.1% nationwide to rank as Sunday’s most‑watched program, according to Nielsen Korea.
• The series led Good Data’s buzzworthy drama chart for a fifth straight week, with Lim Yoon‑a and Lee Chae Min placing first and second on the actor list.
• On Netflix, the show held the top spot in global non‑English TV during weeks four and five and has logged 32.4 million views and 265.8 million hours in its first month, per Studio Dragon.
• Viewer response to the last episode included notable criticism of rushed pacing despite overall enthusiasm for the series’ conclusion, as reflected in online forums.
• Lee Chae Min topped September’s Korean Business Research Institute brand reputation rankings, and Studio Dragon announced October pop‑up stores and official merchandise in Korea, Japan and Taiwan.