Overview

• The Washington Post published a 38‑page reconstruction blueprint, the Great Trust plan, that features a photo of Milan’s Bosco Verticale in a section on permanent housing for Gaza.
• The plan describes relocating residents with incentives of about $5,000, a premise Boeri rejects as unacceptable and incompatible with his project’s social‑housing mission.
• Logos of global brands appear in the materials, but companies including Ikea and Mandarin Oriental say they did not authorize their use, while Amazon Web Services and Tesla indicate they were not involved.
• The document credits Israeli entrepreneurs Michael Eisenberg and Liran Tancman; Boston Consulting Group says work linked to the plan was unauthorized and that it has dismissed two people.
• Current reporting does not indicate formal government adoption of the plan or permission to use Boeri’s image, which he says misrepresents a design intended for harmony with place.