Boeing CEO Confronts Cultural Issues With Employee Feedback Initiative

Kelly Ortberg acknowledges leadership failures and seeks to reshape Boeing's workplace culture following financial losses and operational challenges.

Boeing CEO Kelly Ortberg has called for 'brutal' employee feedback to address deep-rooted cultural problems within the company.
Ortberg highlighted issues such as poor communication, lack of collaboration, and a rigid top-down culture during a company-wide meeting in St. Louis.
A February employee survey, with an 82% participation rate, will inform a comprehensive action plan to improve workplace values and behaviors.
The initiative follows Boeing's $12 billion loss in 2024 and ongoing challenges with production of the 737 MAX, 787, and defense programs like Air Force One replacements.
Despite layoffs targeting 10% of its workforce, Ortberg noted low employee attrition, attributing it to workers' commitment to restoring Boeing's reputation.