Overview

• Net profit after tax fell 29% to €4.0 billion in the first half of 2025 due to tariffs, weak demand in China and a soft dollar.
• Revenue declined 8% to €67.7 billion while vehicle deliveries held steady at about 1.2 million units.
• BMW expects tariffs to shave 1.25 percentage points off its automobile margin over the year.
• The company’s U.S. manufacturing footprint and disciplined cost controls have limited the impact of import duties.
• BMW reaffirms its full-year pre-tax profit target of around €11 billion and plans to roll out more than 40 new or updated models, including the Neue Klasse, by 2027.