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BMW Previews Neue Klasse iX3 With AC Milan as Orders Open in Italy

The AC Milan partnership puts BMW’s first Neue Klasse EV in front of a broad football audience.

Overview

  • BMW Italia gave an exclusive preview of the all-electric iX3 to head coach Massimiliano Allegri and the first team at Milanello.
  • Positioned as the first model on the Neue Klasse platform, the iX3 features sixth‑generation eDrive with a claimed range of up to 805 km and DC charging up to 400 kW.
  • Series production is slated to begin in late October at BMW’s Debrecen plant in Hungary, with the Italian market arrival targeted for spring 2026.
  • The iX3 50 xDrive is already configurable on bmw.it, priced from €69,900, with M Sport at €73,700 and M Sport Pro at €76,400.
  • BMW is leveraging elite football partnerships, including AC Milan and Real Madrid, to amplify the iX3 launch and its broader electrification push.