Overview

• BMW CEO Oliver Zipse and Hungarian Prime Minister Viktor Orbán attended the opening ceremony of the Debrecen facility, the company’s first plant in Central Europe.
• Series production of the new BMW iX3, the first vehicle of the Neue Klasse, is scheduled to start in late October following a pre‑production phase.
• Debrecen is BMW’s first fully electric production site and the initial location to begin mass production of sixth‑generation high‑voltage batteries, with packs assembled on site under a local‑for‑local approach.
• BMW cites sustainability measures including a 50‑hectare photovoltaic array covering about a quarter of annual power needs, a 130 MWh thermal storage system, and production emissions for the iX3 of about 80 kg CO2e (scope 1/2), with approximately 34 kg CO2e attributed to plant operations at full capacity.
• The greenfield project has created more than 2,000 direct jobs and expanded regional suppliers, while trade outlets report planned capacity up to roughly 150,000 vehicles a year and a Mexico production add in 2027, with U.S. supply continuing from Hungary.