BMW Faces Criticism Over Selective Pride Month Logo Use
The automaker allows regional discretion in displaying Pride-themed logos, citing cultural and legal considerations.
- BMW's Middle East social media accounts do not feature Pride-themed logos, unlike its global accounts.
- The company states that regional sales teams can opt out of centrally initiated marketing campaigns.
- This practice reflects local laws and cultural norms, particularly in regions where LGBTQ+ rights are restricted.
- The inconsistency has sparked backlash from both supporters and critics of LGBTQ+ rights.
- Other major corporations, including sports leagues, have also scaled back Pride Month promotions this year.