Overview
- BMW said on Tuesday that it has lowered its automotive EBIT‑margin forecast for 2026 to between −0.5% and 0.5%, a range that allows for an operating loss in the car division.
- The group published third‑quarter results on Wednesday showing net profit fell about 15% to €1.45bn and revenue fell nearly 6% to €30.45bn, driven by weaker sales and margin pressure.
- China deliveries plunged roughly 24.8% year‑on‑year in Q3, cutting global deliveries by about 6.3% and contributing the largest single hit to sales and pricing mix.
- BMW has expanded and accelerated portfolio and structure measures, including faster cuts to management roles and an early‑closed voluntary severance scheme that produced many six‑figure payouts and is expected to add roughly €1bn of costs.
- Company leaders say the moves aim to strengthen future margins, but the near‑term risks include a possible operating loss in the auto unit and continued pressure from Chinese rivals, US tariffs and lower EV margins that investors should watch in coming quarters.