Overview
- The integration will run on BMW’s Panoramic iDrive/OS 9 and is slated for upcoming models, including Neue Klass EVs.
- Alexa+ uses roughly 70 large language models via Amazon Bedrock on AWS to handle complex, conversational instructions.
- BMW says drivers will control navigation, media, climate and other infotainment features through the upgraded voice experience.
- Amazon says conversations started on Echo devices can continue in the car, though details and independent verification are not yet available.
- The in‑car experience is coming “soon” with specific timing and markets unannounced, while Alexa+ today is included with Prime or costs $19.99 per month for non‑members on Echo Show.