BMW and Audi Report Drastic Profit Declines Amid Market Challenges
Both German automakers face significant financial setbacks due to technical issues and weakening demand in key markets like China.
- BMW's third-quarter profit plunged by 84% to €476 million, largely due to braking system issues and a 30% sales drop in China.
- BMW had to recall 1.2 million vehicles and halt deliveries of 320,000 cars, severely impacting its financial performance.
- Audi's operating profit fell by 91% to €106 million, with significant costs associated with the planned closure of its Brussels plant.
- The luxury brands Lamborghini and Bentley helped Audi avoid a complete financial loss, despite a 16% drop in vehicle sales.
- Both automakers have adjusted their annual forecasts, with BMW maintaining a focus on electric vehicle growth and Audi emphasizing efficiency improvements.