Bluesky's Decentralized Platform Gains Momentum as Users Flee X

The social media platform Bluesky now boasts over 20 million users, drawing attention for its user-controlled features and decentralized design.

Bluesky has seen a surge in users following dissatisfaction with X, formerly Twitter, particularly after allegations of algorithm manipulation during the recent U.S. presidential election.
The platform offers user-controlled tools like custom feeds, starter packs, and advanced moderation settings, which differentiate it from X and other alternatives like Mastodon and Threads.
Built on the AT Protocol, Bluesky aims to decentralize social media by giving users control over their data and accounts, though its interoperability with other platforms remains limited.
A dataset of one million Bluesky posts was recently released for machine learning research, raising concerns about data privacy despite Bluesky's stance against using user content to train generative AI.
Bluesky's rapid growth raises questions about its ability to handle challenges like content moderation, misinformation, and compliance with regulatory scrutiny as it scales further.