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Bluesky Launches Official Blue Check Verification System

The decentralized platform introduces proactive account verification and a trusted verifiers program to curb impersonation and build trust.

Bluesky social network says it will proactively verify who it behind accounts that be blue check marks of authenticity to bolster trust in the platform that challenges X, formerly Twitter
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This is good. But familiar. But good.

Overview

  • Bluesky has begun rolling out a blue check verification system to authenticate notable accounts, starting with high-profile users like journalists, celebrities, and government officials.
  • The platform is introducing a trusted verifiers program, allowing select organizations such as The New York Times and WIRED to verify affiliated accounts with a scalloped blue check mark.
  • Bluesky’s moderation team will review all verifications to ensure authenticity, maintaining oversight alongside the trusted verifiers system.
  • The new system complements Bluesky’s existing domain-based self-verification method, which remains in place for users who prefer decentralized verification.
  • Direct applications for verification are not yet open, but Bluesky plans to introduce a public request form once the system stabilizes.