Blue Peter Ends Live Broadcasts After 66 Years, Adopts Pre-Recorded Format
The BBC transitions the iconic children’s show to a digital-first strategy, citing changing viewer habits and declining audience numbers.
- Blue Peter, the world’s longest-running children’s TV show, aired its final live episode on March 21, 2025, after 66 years on air.
- The show will now exclusively feature pre-recorded episodes, continuing to air on CBBC, BBC Two, BBC iPlayer, and Sign Zone.
- The decision reflects a significant decline in viewership, with current weekly audiences dropping to 37,700 from millions at its peak.
- Former presenters and the show’s outgoing director have expressed nostalgia and sadness, calling the end of live episodes the 'end of an era.'
- The BBC aims to sustain Blue Peter’s legacy by adapting it into a dynamic, digital-first brand to align with evolving audience preferences.