Overview

• The flavors hit store freezers on May 29, 2025, in pints and half-gallons for a limited run.
• Groom’s Cake secured first place with chocolate ice cream, cake pieces, strawberry hearts, strawberry sauce, and chocolate icing.
• Cookie Cake, the runner-up, features sweet cream ice cream studded with chocolate chip cookie cake pieces and swirls of chocolate and vanilla icing.
• Blue Bell’s marketing communications manager credits overwhelming consumer demand and tournament voting for the relaunch.
• Groom’s Cake last appeared in stores in 2018 and Cookie Cake has been unavailable since 2020.