Overview
- A billboard near IIM Ahmedabad highlights 60,456 printouts ordered in 2025, translating to over 165 a day.
- Another hoarding compares campuses, stating XLRI ordered double the non-alcoholic mixers of IIM Calcutta.
- Additional campus callouts include IIM Lucknow collectively ordering dahi cheeni 3,847 times, Amity buying 2,622 kg of coffee, and IIT Kharagpur placing 23,460 diya orders.
- Blinkit’s year-end tallies feature national figures such as 1,05,16,879 kg of desi ghee, 2,01,51,338 post-dinner ice creams, and rider tips totaling about ₹47.36 crore.
- Photos of the bright yellow hoardings spread widely on LinkedIn and Instagram, drawing praise for data-backed humor and comparisons to a desi version of Spotify Wrapped.