Blake Lively Honored at 2024 Beauty Inc Awards in Bold Butter Yellow Look

The actress received the Newcomer of the Year Award for her hair care line, Blake Brown, while showcasing a trend-setting monochromatic outfit.

Blake Lively attended the 2024 Beauty Inc Awards in New York, where she was named Newcomer of the Year for her hair care brand, Blake Brown.
Her brand launched in August and became Target’s largest hair care debut, featuring clean, high-performance products developed over seven years.
Lively wore a monochromatic butter yellow Sergio Hudson outfit, accessorized with a Chanel bag and Christian Louboutin spiked pumps, embracing a trending color for the season.
The butter yellow hue, which has been featured on recent runways, is gaining popularity as a versatile and neutral fashion choice.
The event also honored other industry leaders, including Bobbi Brown, who received the Pete Born Impact Award for her Jones Road Beauty brand.