Overview

• Northern Victorian Pier Ltd has appointed Avison Young to market the Grade II-listed North Pier after reporting losses and deciding to focus on its Central and South Piers.
• Built in 1863, the 1,410-foot structure is the sixth-oldest operational pier in the UK and anchors Blackpool’s tourism on the North Shore.
• A planning application for modernising the former Merrie England Bar has been submitted to enhance visitor facilities.
• The attraction employs 10 full-time staff, three part-time staff and about 40 seasonal workers across its theatre, arcade, cafes, bars and takeaways.
• Avison Young expects strong interest from investors seeking an immediate income stream and long-term growth potential in a flagship seaside destination.