Overview

• BLACKPINK officially released the digital single “Jump” on July 11, marking their first group track since September 2022’s Born Pink.
• The Dave Meyers–directed music video employs a punk-inspired, Gen-Z aesthetic with leather-like outfits and kinetic choreography.
• “Jump” blends hardstyle, EDM and Western-style guitar riffs to signal a bold evolution from the group’s previous pop-driven sound.
• Producers Teddy, 24 and Diplo collaborated with international songwriters to craft the high-energy anthem.
• After its live debut at Goyang Stadium, “Jump” now anchors the Deadline World Tour as it moves to North America with back-to-back shows at SoFi Stadium.