Particle.news

Blackburn Campaign Posts AI Video Casting Her as Kendrick Lamar

The episode raises legal and cultural questions about using AI to repurpose copyrighted music and likenesses in campaign messages.

Overview

  • The campaign account @VoteMarsha posted a 12‑second AI clip Tuesday to promote the start of early voting in Tennessee.
  • The video uses synthetic imagery and Kendrick Lamar’s Super Bowl song “Not Like Us” to show Sen. Marsha Blackburn performing with Tennessee GOP figures as backup dancers.
  • The post drew swift, wide ridicule online from commentators across the political spectrum and a public rebuke from her Democratic opponent, Jerri Green.
  • Blackburn told WZTV the clip originated with a county commissioner and was reposted by allies, calling it a lighthearted “funsie” as no formal takedown or legal action was reported.
  • The incident highlights unresolved questions over copyright and likeness rights for AI content and comes as Blackburn remains the polling favorite in the Tennessee governor’s race, a dynamic that could shape how campaigns use synthetic media going forward.