Overview

• Buffalo released photos on Aug. 28 showing quarterback Josh Allen modeling the new alternate, dubbed the “Cold Front.”
• The team says the uniform will debut on Sunday Night Football on Oct. 5 against the New England Patriots as part of the NFL’s Rivalries series.
• Team messaging describes the look as stripping away every trace of red, with an all-white base, metallic-silver details, ice-pattern accents, and a solid white facemask.
• The Bills frame the kit as a city-centric tribute, calling it the city’s DNA stitched into fabric and a nod to Buffalo’s winter toughness.
• Team materials and single-outlet reports add that the jersey reads “BUFFALO” across the chest, includes a “Bills Mafia” neck detail, and stems from a roughly two-year design effort with Nike and the NFL.