Overview
- Buffalo has asked fans to wear white for the Week 5 Sunday Night Football divisional game against the Patriots on October 5 at Highmark Stadium.
- The Bills will debut their all-white Cold Front Rivalries uniform for the first time as part of the league’s alternate-uniform slate.
- Wegmans will hand out white rally towels at entry and sell limited Rivalries apparel and an exclusive "Bring the Storm" ice cream flavor in select regional stores.
- Buffalo enters the matchup 4-0 as one of two remaining undefeated teams, averaging 404 yards and 33.3 points per game behind a high-powered offense.
- Design features include a metallic-flake white helmet, frosty metallic numerals with royal-blue outlines, a redesigned blue-trimmed center stripe, and a concealed "Bills Mafia" stitch inside the jersey.