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Billie Lourd Honors Carrie Fisher in Columbia’s Endor-Themed Star Wars Campaign With Family Shoot

Lourd describes feeling her mother’s presence through Carrie Fisher’s ring during the Endor shoot.

Overview

  • A new Columbia Sportswear x Star Wars campaign features Lourd and her family recreating Return of the Jedi moments in an Endor-inspired photoshoot.
  • Star Wars’ official social video shows Lourd’s children wearing pieces from the collection as the family poses in fern-filled forest scenes.
  • Lourd says she wore Carrie Fisher’s distinctive ring for the shoot and felt connected to her mother while filming in the Redwoods.
  • She recently introduced her children to Return of the Jedi and said she sat behind them and cried as they watched their grandmother on screen.
  • Lourd’s participation builds on her previous Star Wars roles, including appearing in The Force Awakens and The Last Jedi and standing in to help complete Leia’s scenes in The Rise of Skywalker.