Overview

• Manish Bajoria brings over two decades of finance and commercial management experience from Vini Cosmetics, Amazon and Hindustan Unilever, and began his career at Tata Steel as a Chartered Accountant.
• In his role as CFO, Bajoria will lead BigBasket’s financial planning, governance and strategic initiatives to support scalable growth and cost discipline.
• The company is expanding its BBNow quick commerce network by piloting 10-minute grocery delivery in Bengaluru and rolling out the service to lower-tier cities.
• BigBasket has set targets of $1.5 billion in sales and a 20 percent reduction in losses for FY25 as it positions itself for a public listing.
• The appointment follows a wave of finance leadership changes in the quick commerce sector at rivals such as Blinkit and Zomato’s BBNow arm.