Overview
- The proposal would create Big Ten Enterprises to consolidate media rights, sponsorships and other revenue streams under a new commercial entity.
- A reported 20-share structure is under discussion with equity aligned to the 18 schools, the conference and a single investor, who would receive distributions without control over scheduling, officiating or championships.
- Schools would receive immediate nine-figure payments in a tiered format, with larger brands expected to get more, though financial details remain under negotiation.
- League leadership is seeking near-unanimous support as Ohio State and Michigan continue discussions, with no vote taken and a decision expected in the coming weeks.
- At least three private-capital firms have presented proposals, the Big Ten issued a statement citing the need to modernize, and Michigan regent Jordan Acker publicly opposed the concept as a sale of public assets.