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Big Brother Unveils Eye-Themed House Ahead of 25th Anniversary Launch on Sunday

Media previews showcase an all-seeing eye redesign, with AJ Odudu teasing a first-ever launch twist.

Overview

  • ITV’s 25th‑anniversary series premieres Sunday, September 28 at 9pm on ITV2 and ITVX.
  • First-look images reveal a multicoloured Diary Room chair centered on a giant eyeball with arched cushioning.
  • Early tours praise the bathroom as the standout revamp, while the garden adds a giant eye feature and a ready-to-go hot tub.
  • Hosts AJ Odudu and Will Best return, with ITV trailing fresh twists, elaborate challenges and live evictions.
  • The Mirror reports an extra week has been added for a seven‑week run, which has not been confirmed by ITV in these previews.